Marketing & Strategy

Santa Monica, CA — August 1, 2018 — Zero percent finance deals were slower to materialize for car shoppers in July, according to the experts at...

San Francisco — July 31, 2018 — KardZee, a mobile media platform that provides tangible and digital outreach solutions, announced today a new...

Does customer retention have a place in a market shaped by ridesharing, subscriber services, pod cars, autonomous vehicles, Carvana and DriveTime,...

As a kid, you were probably told at some point to “play nice” with siblings, cousins, and classmates.As an adult, you automatically play nice with...

Minneapolis — July 26, 2018 — Outsell, which offers the only AI-driven marketing automation platform for the automotive industry, announced today...

Ottawa, Ontario  — July 25, 2018 —  Mobile Einstein today unveiled a leap innovation in auto dealership mobile technology. The Mobile VIP &...

Warren Buffet once said, “Price is what you pay. Value is what you get.” The distinction is one of great importance to car dealerships, and it’s why...

In the digital era, customers shopping for vehicles tend to use search engines as their primary point of research. The dealers they find at the top...

RouteOne announces that C&F Finance Company is now an available eContracting finance source for dealers utilizing the RouteOne platform. eContracting...

When it comes to automotive retail and marketing in an increasingly omnichannel world, it’s clear video is a potent and essential tool. More than 90%...

While the flow of off-lease vehicles continues pouring certified pre-owned (CPO)–quality cars, SUVs, and trucks onto dealers’ lots, which depresses...

User experience (UX) is more important than ever: More than half of car shoppers would choose a dealership with a great experience even with higher...