Marketing
5 Proven SEO Tips for Dealerships
In the digital era, customers shopping for vehicles tend to use search engines as their primary point of research. The dealers they find at the top...
5 Steps to Video Marketing Success
When it comes to automotive retail and marketing in an increasingly omnichannel world, it’s clear video is a potent and essential tool. More than 90%...
How Video Can Fill the Gaping Hole in the Middle Tier of Automotive Marketing
Modern, digital-savvy consumers are radically different than previous generations of auto shoppers. Over the past 20 years, Amazon has taught them to...
New Valassis Chatbot Streamlines Car Buying via Facebook Messenger
Livonia, MI — June 28, 2018 — Valassis Digital, a leader in digital marketing, announced today its newest chatbot solution to help automotive...
Top 6 Google My Business Optimization Tips for Dealers
Your Google My Business (GMB) listing and its subsequent knowledge panel (see example below) might have more to do with selling cars and service...
What Is a Featured Snippet, and How Can It Increase Your Web Traffic by 30%?
Digital disruption is a hot topic — it’s happening everywhere. But it’s not bitcoin, blockchain, or artificial intelligence that I want to discuss....
Proof Positive: Adtaxi’s Quantum Significantly Boosts Campaign Performance
Denver — June 20, 2018 — Adtaxi, one of the nation’s fastest-growing digital marketing agencies, today launched its new company website. The...
Flashtalking Launches Personalized Video for Tier 2
New York — June 19, 2018 (GLOBE NEWSWIRE) — Flashtalking, the leading global independent platform for ad management, data activation and unified...
The 5 Keys of Marketing and Selling to Women
On June 24-26, Women in Automotive (WIA), founded in 2015 by six female leaders in the automotive industry, will hold its latest conference in...
Key Takeaways From This Year’s Digital Marketing Strategies Conference
This year’s Digital Marketing Strategies Conference (DMSC) held in Napa Valley in June was a blast, and truly enlightening at the same time.The high...
3 Ways Your Dealership Can Tap Into Customer Emotions
Shoppers have more options today than ever before. Technology makes it possible for everyone to shop around to their hearts’ content, so brand...
Why Dealers Should Care About Real-Time Marketing
Real-time marketing solutions are finally gaining traction in the automotive space — and that’s great news for your dealership. Real-time marketing...