Industry News
Culture of Curiosity: The Key to Effective Technology Change Management
Technology continues to rapidly advance the customer experience. Apps, AI, and even robots are deployed in businesses with the intention to...
The Case for Happiness: How Employee Engagement will Improve your Dealership's Bottom Line
In an industry obsessed with customer experience (CX), it is easy to get lost in the excitement of high-tech solutions or zoom in on internal...
Maximize your NADA 2024 Experience in Five Steps
NADA 2024 is around the corner - February 1-4, 2024! In Vegas. It’s a must-attend event. And, as everyone knows, NADA is the industry’s biggest...
Meet Steven Adragna, President of Global Auto Staffing
Half Moon Bay, a small coastal town south of San Francisco is where it all began. With a population of around 8000, Steven Adragna spent his time...
How to Prioritize the Customer: Fixed Ops Edition
As automotive retail continues to evolve, it is expected that visionary dealers will become hyper-focused on delivering a more convenient customer...
Is Your Dealership Ready to Market the Latest Technologies On Display at CES 2024?
Even though sales have slowed a bit recently, electric vehicles (EVs) continue to be poised for growth in the coming years. There were a handful of...
TEXAS V VROOM: A Failed Brand Promise
90125. No, it’s not a zip code. And, it’s not a television show. It was an album released by the prog-rock band Yes in November, 1983....
Meet Jennifer Sanford, Marketing Executive and Founder of Sanford Marketing Group
As a little girl, Jennifer traveled a lot. The daughter of a United States Naval officer, she spent time living abroad in Panama and took to...
Parts Shipping: Increase Customer Satisfaction and Loyalty
Maintaining a great customer experience is every dealership’s top priority, whether they are in-store or online customers. Customer satisfaction in...
