Marketing

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3 Ways to Create Better-Performing Print Ads

Newspapers, magazines, and sales booklets across the country are filled with advertisements for auto dealers, and it’s a strange fact that nearly all...

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Car Dealers: 4 Reasons Why a Video SEO Strategy Drives Buyers to Your Site

In 2019, video will make up 80% of all consumer Internet traffic, according to Cisco. If your dealership doesn’t have a video marketing strategy,...

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7 Steps to Get Millennials Into Your Dealership

Millennials are arguably the most valuable consumers you could ever hope to do business with. They’re part of the largest generation in the United...

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5 Ways Smartphones Have Changed Automotive Digital Marketing

To understand how smartphones are impacting automotive digital marketing, first look at why. According to a 2015 study by Pew Research Center, more...

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Avoid Digital Marketing Mobilegeddon By Using Quality Content

If your website traffic has plummeted since April 21, you’re not alone. As a direct result of Mobilegeddon — the name the media gave Google’s recent...

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3 Great Reasons Why Auto Dealers Should Blog

Are you an auto dealer searching for ways to make your business better and stronger? Well if so, make sure you’re focusing on your content marketing....

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How to Reach and Engage Customers on Facebook

The days where Facebook was solely used to connect with old pals, share pictures, and chat with friends is over. It has developed into much more, a...

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Marketing to Women in the Dealer World She Loves Her Mobile Device

In a recent study, Time, Inc. and Nuance Digital Marketing discovered that women are increasingly attached to their mobile devices. In fact, the...

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Online Marketing to Reach Today's Consumers

The debate is over — online marketing is essential to the success of a modern car dealership. Actually the debate ended a few years ago, but that...

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How Dealerships Can Use PPC To Build Brand Awareness and Exposure

These days, more and more car buyers are heading online before making up their mind on where to buy their next car. As a dealership, building your...

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How Mobile and Millennials Are Transforming the Vehicle Purchase Process

Millennials, consumers under 35 years old, are changing the landscape of the automotive industry, but new DMEautomotive research reveals that these...

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Mobile Marketing Drives More Calls to the Dealership

From sales to service and everything in between, dealers across the U.S. are feeling the results of a successful mobile marketing strategy. Mobile...

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